This Tuesday 26, La Plana de l’Arc took part in a Fam Trip aimed at travel agencies and influencers, organized by Castellón Cycling, a promotional action designed for tourism professionals and content creators to discover the potential of the territory first-hand. Several agencies and influencers attended the event, enjoying the landscapes, natural areas and experiences the region has to offer. The group was welcomed and guided by Virginia Martí, president of the La Plana de l’Arc Association, who presented the destination’s strategic vision and the ongoing work to position it as a benchmark for sustainable, high-quality and authentic tourism. A route to

La Plana de l’Arc, together with its Product Club, has taken part this week in the Castellón Cycling Benchmarking 2025, an initiative organised by the Provincial Tourism Board of Castellón to learn first-hand about best practices in leading cycle tourism destinations. Over three days, representatives from the destination and its business network visited companies, accommodations and projects specialised in cycle tourism across the Costa Blanca and the Region of Murcia, two well-established areas in this field. A working programme focused on specialisation and professionalisation The itinerary began on 18 November with a technical route through Calpe and Xaló, where the delegation visited

La Plana de l’Arc continues to strengthen its commitment to tourism quality. This week, representatives of the destination and its Product Club took part in the SICTED Business Meeting held at CaixaForum Valencia, a key event for professionals and entities involved in the Integral System of Tourism Quality in Destinations. The meeting brought together companies and destinations from across the Valencian Community with the aim of sharing experiences, building synergies, and highlighting the work carried out in the field of quality. Throughout the day, participants were introduced to best practices, success stories, and new tools designed to further enhance the sector’s

La Plana de l’Arc became the key meeting point for the presentation of the Castellón Cycling Product Club, an initiative promoted by the Castellón Provincial Council to strengthen cycle tourism and create a professional network of services linked to this growing tourism segment. The event, held at the Casal Jove in Cabanes, brought together numerous representatives from the tourism sector, including accommodations, restaurants, activity companies and local entities. The main objective was to present the project, raise awareness within the sector and encourage the participation of new businesses interested in specializing in cycle tourism. During the session, the benefits of joining this

This Monday, La Plana de l’Arc brought together its Interdepartmental Table (DTI) and Quality Table (SICTED) to continue promoting initiatives that reinforce its commitment to a sustainable, innovative, and well-connected tourism model. During the meetings, representatives from the municipalities and the tourism sector shared updates and work plans for the coming months, including: The continuation of the Open-Air Art Museum, turning the landscape into a living gallery. The creation of a new website designed for tourists, featuring practical information and experiences to discover the territory. New outreach events and participation in tourism fairs to showcase the richness of the destination. Regarding the

The theatrical visits of the programme “A Través del Temps”, subsidised by the Provincial Council of Castellón, are enjoying great success among the public. Many people have already taken part in these experiences that combine history, culture and gastronomy, discovering how different civilisations have shaped the territory over the centuries. From Vilafamés to Vall d’Alba, each visit offers a unique journey through the history of La Plana de l’Arc: from Prehistory and the Iberian period to the Middle Ages and traditional trades, with carefully designed performances and themed tastings that connect past and present. Visitors have highlighted the quality of the performances,

The Plana de l’Arc Product Club takes a major step forward and officially becomes an association, consolidating the collaborative work carried out in recent years to promote and highlight the value of the territory. The association currently brings together 23 companies that reflect the richness and diversity of the Plana de l’Arc: artisans, rural accommodations, restaurants, and experience-based businesses, all sharing the same goal —to foster sustainable, high-quality tourism deeply connected to the local area. With this new stage, Plana de l’Arc strengthens its network of collaboration between public and private sectors, and commits to joint management of resources, products, and tourist

On Wednesday the 5th, La Plana de l’Arc held a famtrip at Casa Rural Ostalea in Vilanova d’Alcolea, a working and networking day with the members of the La Plana de l’Arc Product Club. During the meeting, participants discussed key topics for the future of the project, such as the formal constitution of the Product Club as an association, the development of joint tourism packages among member businesses, and the creation of new experiences that highlight the identity, nature, and culture of the seven municipalities. The famtrip also helped strengthen cooperation among accommodations, restaurants, local producers, and tourism services, reaffirming the shared