FAMTRIP AT CASA PERITO: A MEETING TO DESIGN THE FUTURE OF PLANA DE L’ARC

On June 25, Casa Perito (Vall d’Alba) hosted a famtrip organized by Plana de l’Arc together with the Plana de l’Arc Product Club, aimed at analyzing and shaping, in collaboration with entrepreneurs and tourism stakeholders across the region, the strategies that will guide the promotion and projection of Plana de l’Arc in the coming years.

Throughout the day, participants addressed several key topics to ensure the visibility and growth of the area’s tourist offerings. The new website format was presented, designed to clearly and effectively showcase all the resources, activities, and experiences that make Plana de l’Arc unique.

The group also discussed the Plana de l’Arc Passport and its potential as a visitor loyalty tool, as well as preparations for the next edition of the Slow Moments Festival, an essential event for highlighting the culture, gastronomy, and tranquility that define the destination.

Finally, the group explored opportunities for participating in upcoming tourism fairs, where Plana de l’Arc continues gaining prominence as a benchmark for sustainable, quality tourism.

This meeting and exchange of ideas strengthens the path towards further reinforcing Plana de l’Arc’s tourism offer, ensuring that both visitors and locals can fully enjoy this unique experience.